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Mastering Customer Insights: A Playbook for Sustainable Brand Growth
Presentation Summary:
Master Customer Insights: A Playbook for Sustainable Brand Growth” provides practical strategies for understanding your customers and leveraging those insights for business growth. You’ll gain practical tools to improve product-market fit, craft compelling messaging, and identify the optimal marketing channels to reach your audience. By mastering customer insights, you'll be equipped to develop marketing strategies that boost acquisition, retention, and referrals.
Key topics include:
Defining your ideal customer
Creating a learning plan
Techniques for gathering customer insights
Applying insights to product development and marketing strategy
